Chiraz
AOUINA MEJRI
Associate Professor

Chiraz Aouina-Mejri (PhD, Paris-Est University) is an associate professor at PSB (Paris School of Business). Her research interests include corporate social responsibility, retailers’ marketing and consumer’s resistance.

Karim
ERRAJAA
Assistant Professor

Karim ERRAJAA PSB is Associate Professor at Paris School of Business and Head of Marketing and Value Creation research department. His research focuses on the behavior and consumer experiences in stores, sensory approach and research methods.

Jean-Marc
LEHU
Affiliate Professor

Jean-Marc Lehu is Affiliate Professor of Communication at Paris School of Business. He teaches brand strategy and related topics in M.Sc and B.Sc.

Valentine
MAHDAVY
Lecturer

Valentine Mahdavy is Senior Lecturer at Paris School of Business. She teaches Communication and related topics in Bachelor and Master degree programs. Her interests lie in the area of marketing and business model development.

Xavier
MENAUD
Associate Professor

Xavier Menaud is Associate Professor of Marketing and coordinator for the Communication and Media Master at Paris School of Business. He teaches communication and related topics in M.Sc and B.Sc. His interests lie in the area of consumer behaviour and sustainable business.

Judith
PARTOUCHE
Associate Professor

Judith Partouche is Associate Professor and co-head of the marketing department at Paris School of Business. She teaches Marketing and related topics in Bachelor and Master Degree Programs.

Françoise
PASSERARD
Assistant Professor

Françoise Passerard is an Assistant Professor of Marketing at PSB Paris School of Business. Her research focuses on the issues of consumer vulnerability, poverty alleviation, and public health.

Imen
SAFRAOU
Associate Professor

PHD in Business Administration graduated from the University of Paris Dauphine. Imen Safraou is now an associate professor at PSB Paris School of Business. Her research interests are the elderly, consumer behavior and communication.