Chiraz Aouina-Mejri (PhD, Paris-Est University) is an associate professor at PSB (Paris School of Business). Her research interests include corporate social responsibility, retailers’ marketing and consumer’s resistance.
Ekaterina Besson is an Associate professor at PSB Paris School of Business, Paris, France. She holds a PhD from University of Birmingham Business School. Ekaterina teaches Principles of Management, Corporate Strategy and Corporate Social Responsibility at the Paris School of Business.
Karim ERRAJAA holds a doctorate in Management Sciences from the University of Angers (France). He is currently a researcher at the GRANEM research laboratory (Angevin Research Group in Economics and Management) of the University of Angers and ResearchLab of Paris School of Business.
Hajer Kefi is Full Professor in Management Science in PSB Paris School of Business. She is an invited professor in the National University of Singapore. Her research interests include social media usage, Big data analytics and digital marketing and Information Technology Technology ethics.
Jean-Marc Lehu is Affiliate Professor of Communication at Paris School of Business. He teaches brand strategy and related topics in M.Sc and B.Sc.
Daniel Maar is an Associate Professor at PSB Paris School of Business and holds a doctoral degree from the University of Passau. In his research, he analyzes key challenges of managing customer interactions in offline and online environments, mainly in the context of professional services.
Valentine Mahdavy is Senior Lecturer at Paris School of Business. She teaches Communication and related topics in Bachelor and Master degree programs. Her interests lie in the area of marketing and business model development.
Xavier Menaud is Associate Professor of Marketing and coordinator for the Communication and Media Master at Paris School of Business. He teaches communication and related topics in M.Sc and B.Sc. His interests lie in the area of consumer behaviour and sustainable business.
Judith Partouche-Sebban is Associate Professor and head of the Marketing and Value Creation research department at Paris School of Business. She teaches Marketing and related topics in Bachelor and Master Degree Programs.
Françoise Passerard is an Assistant Professor of Marketing at PSB Paris School of Business. Her research focuses on the issues of consumer vulnerability, poverty alleviation, and public health.