Increasing customer loyalty and WOM in an age of terror: cross-cultural development and validation of the customers’ reactions to terror scale
The threat of terror places customers in a vulnerable situation, giving rise to a variety of protective behaviors. The ability to employ these behaviors dictates customers' preferences for specific services.
We Link, You Link: Social Alliances and Community Engagement Among Vulnerable Consumers in Oncology
Overcoming stressful events by Do-It-Yourself (DIY) laboratories. A new trailblazing career for disadvantaged entrepreneurs