Effects of cause-related marketing campaigns on consumer purchase behavior among French millennials
O'Keur travel, Sénégal: comment demeurer concurrentiel sur le segment du tourisme durable?
The role of sexual orientation in entrepreneurial intention: the case of parisian LGB people
Business-to-artist: record labels and sub-labels in the digital age
The history of recorded music has been marked by endless artistic and technological changes. While music labels persist, digital technology has profoundly altered why they exist and how they work.