Gisele DE CAMPOS RIBEIRO
Associate Professor Research
Gisele DE CAMPOS RIBEIRO is an Associate Professor at the Paris School of Business in France. She graduated in statistics and she obtained a master’s degree in Strategy and Organizations from Universidade Federal do Parana (UFPR) in Brazil. In France, she obtained a master's degree in Marketing and a Ph.D. in Management Sciences both from Paris-Dauphine University. Her research interests are in the field of consumer behavior and workplace management. Before moving to France, she worked several years as Business Analyst in the cosmetic industry in Brazil. In France, she worked for eight years at ESSEC Business School as Research Engineer conducting research projects and market studies. Her work has been published in the Journal of Business Ethics, Journal of Business Research, Journal of Corporate Real Estate and also was presented at European Marketing Academy Conference.
- PhD, Business Administration, Marketing (graduated in 2013)
- Quantitative Methods
- Marketing Analytics & eXperience Insights
|The Duality of the Physical and Virtual Worlds of Work||Gisele DE CAMPOS RIBEIRO, Ingrid NAPPI||Palgrave Macmillan||01/2021|