Green finance and the restructuring of the oil-gas-coal business model under carbon asset stranding constraints
I live with terror inside me": Exploring customers' instinctive reactions to terror
Terrorist attacks occur mostly at public service-oriented sites. Consequently, their victims are likely to be customers. The present study explores how customers instinctively react toward the reality of terror in a matrix of 2
Investors’ attention and information losses under market stress
The paper proposes a novel point-wise entropy approach to measure the time-varying losses in the value of information that investors associate with market signals, financial and economic indicators, and news.
Privacy and Intelligent Virtual Assistants Usage across Generations
This paper addresses the question of Intelligent Virtual Assistants (IVAs) continuance of usage through different generations. Indeed, the sustainability of these tools is potentially enabled by the gratifications they provide over time to users.
You follow fitness influencers on YouTube. But do you actually exercise? How parasocial relationships, and watching fitness influencers, relate to intentions to exercise
Digital celebrities found on social media platforms are found to be successful in endorsing brands and products, and influencing purchase intentions of their followers. However, influencers also promote values and lifestyles on their channels, such as healthy behavior and fitness.
Scent marketing: linking the scent congruence with brand image
Purpose – The purpose of this study is to examine the role of scent congruence with the brand image in the
formation of consumers’ reactions to the atmosphere of a place.
Design/methodology/approach – Using a factorial design (i.e. scent congruent with the brand image,